“Forecast: God reigns and the Son shines.” In mid-September, the large electronic sign of a Lutheran church flashed this message by a throughfare between growing subdivisions and cornfields in a Twin Cities suburb.
The messages on Resurrection Lutheran Church's sign range from witty to practical to profound. It’s an effort to inspire and attract drivers and passersby that’s uniquely popular in churches across America, the quintessential land of open roads and advertisements.