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Liverpool Echo
Liverpool Echo
Entertainment
Phoebe Barton

Gemma Collins' New Look collaboration searching for 'campaign star' at Liverpool ONE store

Gemma Collins New Look Liverpool ONE gemmacollins

New Look has announced an new collaboration with TV personality Gemma Collins in its latest celebrity partnership.

Gemma’s collection includes over 30 pieces, consisting of clothing, swimwear and accessories. The New Look collection will have “pops of lemon, sunny prints and ultra-glam shapes that ensure you never dull your shine” and will focus on being “empowering and unapologetic”.

The range will have sizes 8 to 28 and will be available in New Look stores as well as online, with pieces costing up to £55.99. Alongside the news of the collaboration, it was announced today that Gemma is searching for a “campaign star”, with people encouraged to audition at the Liverpool ONE New Look store on May 19. You can also audition via TikTok from May 11.

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