Mars Wrigley UK has today announced the introduction of a brand new flavour - Galaxy Smooth Mint - following the popular 2021 launch of Galaxy Orange. August marks the official rollout of the flavour joining the Galaxy collection for the first time.
Victoria Gell, Galaxy Brand Director, Mars Wrigley UK said: “We’re incredibly excited to be launching Galaxy Smooth Mint into the UK this year. It’s the first time we’ve brought this delicious flavour combination together, and I know it’s going to be a fresh hit with Galaxy lovers all over the country.”
Earlier this year Galaxy announced a commitment to help one million people including women, their families and their communities thrive by 2030. In partnership with leading NGOs, such as CARE International, the chocolate brand will deliver and scale up programs of work that make a meaningful difference in people’s lives – such as the Women for Change Village Savings and Loans Associations (VSLA) model to help socially and economically empower women in cocoa growing communities.
Galaxy Smooth Mint will launch market-wide in August 2023, as 110g bars at £1.25 RRP. The bars will be available at leading groceries, supermarkets and convenience stores across the UK.