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The Conversation
The Conversation
Séverine Le Loarne-Lemaire, Professor, Head of the FERE Research Chair (Female Entrepreneurship for a Renewed Economy) Habilitée à diriger des recherches en sciences de gestion, Grenoble École de Management (GEM)

Gabrielle Chanel: the untold story of a pioneering self-made woman

Gabrielle Chanel Coco Chanel France Elizabeth Arden Elsa Schiaparelli Entrepreneurship Luxury The United States United States World War II
Gabrielle Chanel, known as Coco, during a 1931 visit to Los Angeles, California. Wikimedia, CC BY

*When we think of Gabrielle Chanel, her iconic fashion empire comes to mind. Yet, few associate her with the groundbreaking role of a self-made woman – a trailblazer who defied societal norms to build a global empire. Though her name is synonymous with luxury and innovation, her entrepreneurial spirit remains undervalued, particularly in her native France. *

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