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The Independent UK
The Independent UK
National
Via AP news wire

From Zendaya to Schwarzenegger, celebs pack Super Bowl ads

ASSOCIATED PRESS

Who is your favorite celebrity? Chances are, they’re in a Super Bowl ad this year. While Super Bowl ads usually feature a bevy of big names, this year, advertisers have gone even further.

“The vast majority of ads are including big starpower, from athletes to actors to chefs,” said Kimberly Whitler, marketing professor at the University of Virginia.

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