In years gone by, the luxury travel sector was all about opulent hotels and extravagant surroundings. But for today's travellers, the experience is becoming much harder to define.
Speaking at the Euronews Travel & Tourism Summit 2026 in Brussels last week, Marie-France Perrel, Head of Business Development, Hotels at Michelin Guide, said luxury hospitality has evolved to bring together a fusion of food, wellness, service, as well as connection to the destination.
