Luxury is built on the promise of permanence. Timeless designs, coveted labels and storefronts that project an image of effortless exclusivity. But when unrest swept France over the weekend, even the world’s most recognisable brands could not keep the street outside their boutiques at bay.
A Louis Vuitton store in Marseille was looted, a Celine boutique on Paris’s Avenue Montaigne was ransacked, and stores belonging to Apple and sports retailer Decathlon were also targeted, disturbing visuals of which went viral on social media.
