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The Canberra Times
The Canberra Times
Megan Doherty

Floriade eyes 'ambitious target' of $60 million revenue

Launch of 2023 Floriade in Canberra

Floriade has been set some ambitious growth projections for this year, the ACT government hoping it will attract more than 500,000 people and generate $60 million for the local economy this spring.

The 2023 event was officially launched on Friday, Canberra's premier tourism festival running in Commonwealth Park from September 16 to October 15 with the theme Floral Wonderland.

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