The film sector will not fare well if it is swept onto the negotiation table in ongoing trade tussle between Brussels and Washington, a key EU film industry representative has told Euronews.
“We don’t want to be part of the overall negotiation on tariffs between Europeans and Americans,” Juliette Prissard, General Delegate of Eurocinema, which represents film producers in Brussels, told Euronews, adding: “There is always the risk that culture will take second place to EU legislation such as that on digital.” According to Prissard, EU legislation on audiovisual could hold less value in the eyes of the European Commission than other EU rulebooks, leading to fears that the executive could sacrifice them to find a deal with the US to end the trade war.
