
Poor old FIFA. The football governing body's official print campaign for next year's 2026 world cup got off to a shaky start this month, after it was forced to delete the very first poster from social media. Why? They only went and forgot to include arguably the most famous player in the world.
Featuring players from all 42 qualified nations, the poster, shared on X and Instagram, made Marvel's floating heads designs look tame. But one floating head was notable by its absence: that of Cristiano Ronaldo. And as you might expect, neglecting to include one of the greatest players of all time (not to mention the most followed on Instagram) wasn't a move that went down well.