FIFA have stoked further controversy by appointing supermodel Adriana Lima as their first global fan ambassador five months before the Women's World Cup.
The move has been labelled "tone deaf" according to Moya Dodd, former FIFA council member and Australia vice-captain. Women Sport Australia, meanwhile, said the appointment was "unnecessary."
But FIFA president Gianni Infantino said Lima "lives and breathes 'futebol'". Lima, who has had no prior involvement in the sport in a professional capacity, is a former Victoria’s Secret model, who Infantino also described as an “excellent link” between the sporting body and fans worldwide.
