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Marie Claire
Marie Claire
Lifestyle
Hannah Baxter

Fashion Month Has Spoken and Red Is Officially Fall's Hottest Hair Color Trend

Three women wearing jackets, two with tan, one with green, with red hair.

The final day of the Paris Spring/Summer 2026 shows has come and gone (thank you, Matthieu Blazy for the Chanel reset) which means that fashion month is officially over. There's been no shortage of swoon-worthy fashion and beauty moments, from the runways to the sidewalks laden with street style stars. Amongst the endless enviable glamour outside shows in New York, Paris, Milan, and London, there has been one undeniable and, frankly, hard to miss beauty trend this season: red hair. Flaming, crimson, auburn, burgundy—the variations of the fiery shade have popped up across multiple time zones and various style aesthetics, proof that there's never been a better time to try out the red hair trend.

What has struck me this season in particular is the sheer variety of tones across the style spectrum. Some years it's a cowboy copper making the rounds amongst the stylish set; others, it's a deep vampy crimson that pairs best with plenty of high-fashion attitude. But with fall in full swing, there's a refreshing amount of shade variety popping up for those brave enough to go red.

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