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R. Thomas Umstead

Faith-based Impact Network to Shift to Family-Friendly Lifestyle Programming

Impact Network.

Independently-owned, faith-based service Impact Network will rebrand as an entertainment programming-based service to better serve its target African-American viewers.

The service, which launched in 2010 featuring predominately religious-themed and gospel music programming, will now focus on family-friendly, entertainment-based movies, scripted and non-fiction series, according to network founder and CEO Wayne Jackson.

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