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Benzinga

Technology

Anusuya Lahiri

Facebook's TikTok Inspired Reels Goes Global Today

Facebook United States FB Canada Instagram Meta Mexico TechCrunch

Meta Platforms Inc (NASDAQ:FB) made Facebook Reels globally available in over 150 countries since its U.S. launch in September.
The TikTok-inspired feature allows creators to share short-form video content on Facebook or cross-post Reels from Instagram to reach a broader audience.
Facebook also introduced more creative tools and new ways for creators to make money from their Reels through advertising, and soon, Stars.
Facebook expanded the tests of Facebook Reels Overlay Ads to all Reels creators in the U.S., Canada, and Mexico.
By mid-March, the test will expand to nearly all the 50+ countries where in-stream ads are already available TechCrunch reports.
Price Action: FB shares traded lower by 2.50% at $201 on the last check Friday.

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