After months and months of will-they, won't-they, the European Union has finally approved the purchase of MotoGP—and all its constituent races—by Liberty Media, the folks who own Formula 1.
The merger has been a hot topic since the acquisition by the American-led outfit was announced early last year, especially as this wasn't the first time that the owners of Formula 1 and MotoGP attempted to bring the two sports together. They were eventually told to ultimately split after European anti-trust issues were raised, and rightfully so at the time. However, this new coming together felt different than the last as the rise of streaming, more diversified viewing options existing, and the absolute dominance that Formula 1 has enjoyed in recent years, thanks to Liberty Media's global media campaign, had more momentum.
EU regulators could only say so much given the potential economic windfalls that the two top-tier racing organizations could bring to the continent by coming together.
