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Euronews
Euronews
David Mouriquand

Explained: Why is Sydney Sweeney’s American Eagle fashion ad being called ‘tone-deaf’ and ‘Nazi’?

A new ad campaign featuring Euphoria and White Lotus star Sydney Sweeney has sparked fierce backlash over racial undertones, leading some to label it as “tone-deaf” and even “Nazi”.

Another case of Godwin’s law – which states that any online discussion that goes on for long enough will increase the probability of a comparison involving Nazis? Or is this ad so poorly fashioned that critics have a point?

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