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Space
Space
Science
Robert Z. Pearlman

Exclusive: Doritos' 1st ad filmed in space features special 'zero-g' chips (video)

Doritos Anna Menon Earth Jared Isaacman FritoLay collectSPACE collectSPACEcom Sarah Gillis SpaceX St Jude
A smiling woman with long hair inside a space capsule looks at a floating doritos chip .

It is not a sound often heard in Earth orbit, but in the newly released footage of snack and space history being made, it is clearly there.

*Crunch.*

Doritos on Monday (Oct. 21) is releasing its first ad filmed in space, and it is filled with the sound of astronauts "crunching" down on the brand's first-ever chips to leave the planet.

As exclusively first shared by collectSPACE.com, the online video spot shows Polaris Dawn crewmates Jared Isaacman, Scott "Kidd" Poteet, Sarah Gillis and Anna Menon each snacking on one of the "Zero Gravity Cool Ranch" Doritos chips as they floated weightless aboard a SpaceX Dragon capsule last month.

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