
If every time you doom scroll your feed, there seems to be a new way to use Botox, it’s because there is. Whether it to smooth your neck's platysmal bands (also known as a “Nefertiti lift”) or to slim an over-defined masseter muscle in your jaw, the options seem endless. For years, Botox and other neuromodulators, including Dysport, Daxxify, Juveau, Xeomin, and Letybo, have been used both on- and off-label, meaning not in accordance with the FDA guidelines, but still generally considered safe and effective by trained providers. One of the most of-the-moment off-label uses is “jelly roll Botox”, which reduces the small bulge of skin under the eyes when you smile or squint.
But why is jelly roll Botox suddenly the treatment du jour? According to board-certified facial plastic and reconstructive surgeon Kimberly Lee, MD, it signifies the growing trend of “tweakments” and further solidifies a cultural shift towards subtle, undetectable results. Framed as a quick fix for treating under-eye puffiness, jelly roll Botox is the perfect model of a nonsurgical treatment that offers a lot of bang for your buck.