Evan Kinori wasn’t sure he wanted to be a fashion designer, or a designer at all. When he moved to San Francisco to attend the Fashion Institute of Design & Merchandising, his first patternmaking class was the catalyst to a unique and enviable career, one that has suddenly entered the industry zeitgeist, and evolved beyond fashion. He launched his namesake menswear label in 2015, in a retail storefront and workshop in San Francisco’s Mission District, vowing to 'take it slow and make simple, functional, beautiful things.' Over the past ten years, he has done just that, methodically building a coveted brand with a cult-like following, revered for its impeccable construction, and using only the world’s finest all-natural cotton.
