On his very first day as Manchester United manager, Erik ten Hag produced an answer to a question that was music to the ears of the supporters.
"First of all, we want to make the fans proud," said Ten Hag, conducting his first interview with the club's in-house media team. "Second, of course we are in this moment, the current situation is obviously not that good. It's a big challenge. I want to build and construct a team who are battling for each other, who are unified and who will get results. Also we are playing in the Theatre of Dreams. We want to entertain.
"But in the end, the intention is to play fantastic football. If we can't play fantastic football, we still have to win."