As part of its efforts to spread voter awareness, the Election Commission has tied up with the Indian Banks’ Association (IBA) and the Department of Posts (DoP) to amplify its outreach to electors ahead of the upcoming Lok Sabha elections.
The EC signed Memorandum of Understanding (MoU) with both the organisations in the presence of Chief Election Commissioner Rajiv Kumar on Monday. As part of the agreement, the IBA and DoP with its members and affiliated institutions or units will extend support in promoting voter education through their extensive network on a pro-bono basis, employing various interventions to empower citizens with knowledge about their electoral rights, processes and steps for registration and voting, the Election Commission said in a statement.
Affiliated institutions of these organisations will display voter education messages prominently on their websites, voter education content will be disseminated through various promotional channels such as social media and customer outreach platforms and voter education messages will be displayed in the form of posters, flex, and hoardings at office infrastructure or premises at major locations.
