Just when we thought we’d seen it all from Dyson, they go and launch the brand new Airstrait - which brings a whole new level of convenience to hair styling and introduces a new way to stretch and straighten multiple hair types from wet to dry with air and no heat damage.
We don’t know the exact date it’s launching or the price it will be - but those in the USA, Mexico and Canada can get their hands on it now, for $499.
What we love most about the latest innovation from Dyson is there aren’t any plates touching the hair, meaning less damage to your hair.
Created with all hair types in mind, the styler can achieve a natural straight style, with body and movement, whilst maintaining the strength, healthy look and feel of your own hair.
Using a precise 45 degree of high-pressure air coming together along the two ‘arms’ of the machine, not only does it dry but straight style your locks all at once - how cool is that?
Just like the rest of the Dyson hair care range, the Dyson Airstrait straightener features an intelligent heat control.
Glass bead thermistors measure the temperature of the airflow 30 times per second - to help prevent heat damage and protect hair’s natural shine.
This data is sent to the magical, microprocessor which regulates the heating element - ensuring airflow doesn’t exceed the temperature required.
The Dyson Airstrait straightener also has ‘Wet’ and ‘Dry’ styling functions, and a ‘Cool’ mode to set the style.
The ‘Wet’ and ‘Dry’ modes are pre-set with the specific heat and airflow combination for the best results.
In ‘Wet’ mode, choose among three heat settings of 80 degrees, 110 degrees, and 140 degrees.
For ‘Dry’ mode, choose between 120 degrees and 140 degrees - or a top up “boost”. There are two airflow control, speed settings - low flow and high flow, as well as a cold shot and root drying mode.
I mean what more could we really expect from the brand that has spent over a decade, researching into the science of style.
James Dyson, Founder and Chief Engineer said: “Having a strong understanding of how to manipulate and realise the potential of powerful airflow is fundamental to the performance of the Dyson Airstrait straightener. This expertise, which we’ve gained over the last 25 years, is what has enabled us to deliver our first wet to dry straightener, with no hot plates, and no heat damage. Delivering the ease-of-use that people love about straighteners but with high-velocity air blades, saves time, maintains hair strength and achieves an everyday natural straight style.”
One thing’s for sure, it will be the must-have hair tool for those of us who love to hit that snooze button!
What do you think of the latest innovation from Dyson? Are you excited to give it a whirl? Or happy with your current styling tools? Let us know your thoughts in the comments section below.