Ducati, retro, and stealth—three things which, on their own, generate quite a bit of hype. So imagine what would happen if you put all three into one machine. Well, that's exactly what’s going on with the 2025 edition of the Ducati Scrambler, with refreshed versions of the Scrambler Icon Dark and Scramble Full Throttle set to hit the market.
Indeed, the Scrambler is a bike that changed the game for both Ducati and the motorcycling public. The retro-inspired model made Ducatis accessible to a wider audience, and has proven to be quite the cash cow for the House of Borgo Panigale. For reference, the Scrambler was the second-best-selling model for Ducati in 2023, following the Multistrada across all variants.
Personally, I’m a big fan of the Scrambler, as I see it as a breath of fresh air in today’s motorcycle market. It strikes a balance between past and present in that it has quite a bit of modern tech—electronic fuel injection, rider aids, and ride modes—all while retaining more classic elements such as an air-cooled engine and retro styling.
