DTAC data study reveals key tourism trends

Mr Mehrotra says the study of movement patterns and concentrations of tourists in Thailand would be useful for public policymaking, including the tourism sector.

SET-listed mobile operator Total Access Communication (DTAC) has joined hands with other parties to capitalise on mobility data in a study aimed at supporting the second-tier provincial tourism drive through three key strategies -- micro-tourism, experience-based overnight tourism, and tourism clusters.

Other parties that took part in this research project were the National Digital Economy and Society Commission, Chulalongkorn University, and Boonmee Lab.