Political action committees are responsible for nearly two-thirds of all federal election funding, with about US$6.3 billion raised and $4.8 billion spent since January 2025. But their outsized political influence does not just come from their wallets. It’s also generated from their names.
Political strategists are adopting PAC names that signal the opposite political goals from what those organizations truly intend. They hope to taint voter perception of the candidates or ballot initiatives to which they donate.
