
“In order to have high quality hair, you should treat it like an expensive piece of fabric”, the renowned hair colourist Jack Howard once told me. That means: avoid overheating, minimise chemical processes, and to do whatever you can to reduce tugging and stress. He also introduced me to the genius of microfibre hair towels, which you can pick up for under a tenner. I’ve been amazed for years that nobody else seems to have caught on. Until, that is, Google reported that search for microfibre hair towels had rocketed over the past month by 550%. But why do they work?
Microfibre hair towels were the perfect addition to my routine while I tried to keep my long hair at its best; the idea is for the fine structure of microfibre to absorb excess water from hair, the weave minimising friction which can be damaging and cause static. They also do great work in minimising frizz, from troublesome or troubled hair. I noticed very quickly that the condition of my hair had improved, and I seemed to get fewer breakages, which are what can impede a sleek look. Advocates also talk about the benefits of speedier drying time, and of course that the towels themselves are much more compact than standard issue cotton ones, meaning not only that they fold up small if packing them into, say, a gym bag, but also that when piled above your head, they’re much lighter.