Fans of nostalgia will be delighted to hear that Disney is bringing back the '80s for iconic partner brands during the new series of Rivals.
With headline sponsorship from Volkswagen for the first and second seasons hosted on Disney+, and deals with Waitrose, PG Tips and Bombay Sapphire, product and brand integrations will be given the same impeccable '80s styling as the rest of the production. You can also catch the '80s branding offscreen thanks to in-store, social and fan promotions including limited-edition products and more.
