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Daily Record
Daily Record
Lifestyle
Levi Winchester & Rachel Williams

Discount supermarket launches in UK today - and it's 60% cheaper than other supermarkets

Motatos Co Aldi Lidl United Kingdom Cadbury Kellogg Sainsbury

Aldi and Lidl are in for some tough competition, as another European budget supermarket has officially launched in the UK today - and it claims to be up to 60% cheaper.

Online retailer Motatos has been dubbed the "Swedish Lidl" and it is set to rival the popular German discounted supermarkets in terms of affordability.

Founded in 2014, the company began trading in Sweden under the name Matsmart and it has since expanded into Denmark, Finland and Germany.

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