Dior unveiled its newly transformed spa at Hôtel Plaza Athénée in September 2023, and Wallpaper* has been to try it out. It is an ultra-private Parisian temple to beauty and wellbeing and a key destination for state-of-the-art therapy and rejuvenation in France’s capital. The legendary hotel, which opened in 1913, is located at 25 Avenue Montaigne in the 8th arrondissement, near the Champs-Élysées and the Palais de Tokyo, and sits in the very lap of luxury.
Avenue Montaigne is regarded as the grande dame of Parisian streets when it comes to fashion and its history, with Dior’s Paris flagship store sitting at No. 30. It was opened in 1946 by Christian Dior himself, who factored in the proximity to the Hôtel Plaza Athénée when choosing the four-storey building for his fashion house. It was only natural, then, that when Dior launched its first spa in 2008, Hôtel Plaza Athénée was selected as its destination.
