Diesel is famous for denim, but not the run-of-the-mill jeans-and-a-jumper kind. Seven thousand graffiti artists spraypainted nearly 2 miles (3km) of fabric, which was draped and swagged over the catwalk and seats of a concrete show space in Milan, transforming it into a rainbow-coloured, ballroom-sized skate park.
Models wore contact lenses that turned their eyeballs white, like horror-film dolls, or had clown smiles crayoned on to their faces. Hooded puffer jackets and corsets came with bumster jeans so impossibly low that they were fitted with adjustable internal underwear to hold them up, or tiny shorts that would make Daisy Duke blush.
