This week, yet another online retailer has used AI fashion models instead of using real ones to show off their products on many body types. Has this kind of shift in visuals caused an entire generation to think, "Hmm… screw that photography lark"? And honestly, who would blame them?
When even a major brand is not even going to bother paying anyone to get the content they need – just type it into an AI machine and, hey presto, marketing materials are ready – are we seeing this as a big hurdle in the eyes of someone looking to start a career in commercial photography?
