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USA Today Sports Media Group
USA Today Sports Media Group
Sport
Meghan L. Hall

Dawn Staley and hoops fans defend A’ja Wilson amid Nike signature logo backlash

A’ja Wilson‘s logo for her forthcoming Nike signature shoe and clothing line was recently revealed, and after some online backlash, Dawn Staley and hoops fans are defending the design.

When A’ja’s signature shoe was finally announced in May, fans were overjoyed.  One of her biggest supporters, Dawn Staley, couldn’t contain her excitement and made a celebratory video, donning a fitting “Of course, she has a shoe” shirt.

The vibes were really high, and they continued over the weekend when Wilson launched her signature logo, which she admitted had been hiding in plain sight for months. Transparently, the logo is unique and probably wasn’t going to be everyone’s cup of tea. But Wilson seemingly wasn’t expecting such targeted backlash from an outlet (in a since-deleted post) that claimed to support women. (Warning: NSFW language.)

It didn’t take long before Dawn Staley and loads of hoops fans jumped in to defend A’ja and the logo. Here’s what they said:

In another post to X (formerly Twitter), A’ja did not let the moment pass without thanking all of her supporters.

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