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PC Gamer
PC Gamer
Harvey Randall

D&D's Wizards of the Coast come under fire for AI (again) after advertising for a 'principal AI engineer', but insists 'our stance on AI hasn't changed' since videogames don't count

Gale, a wizard from Baldur's Gate 3, looks very bloodied and very sad at the player while a celestial midnight blooms behind his depressed mug.

Back in August of last year, D&D's owners Wizards of the Coast came under harsh scrutiny for accidentally working in AI imagery into its (at-the-time) upcoming book Bigby Presents: The Glory of Giants—a backlash so dramatic it saw the company swear off using generative AI for its source books and materials. In theory.

Back in January, the official Magic: The Gathering account (a property also owned by WoTC) posted AI-generated art, insisted it wasn't AI art, then admitted it was indeed AI art and that its inclusion was a mistake. Then, in an interview with VentureBeat during the 27th annual Dice Awards, Hasbro (who owns WoTC) CEO Chris Cocks said that, while the company couldn't "be very cavalier in how we think about AI", that it was nonetheless "exciting":

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