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The Independent UK
The Independent UK
Helen Coffey

Cuteness kills: What really happens when designer dogs go out of style

The term “designer dogs” is something easily associated with the Noughties. Paris Hilton carrying tiny chihuahuas in her handbag springs to mind; Sienna Miller popularising the puggle (a pug and beagle mix). In fact, any celebrity worth their salt had a miniature crossbreed tucked in their purse during that era, from chorkies (chihuahua + yorkie) to morkies (maltese + yorkie). They became the most ubiquitous of A-list accessories.

But though styles have changed since those days, the clamour for “trendy” dogs has not. In the 2010s, flat-faced breeds were all the rage – think French bulldogs, pugs, English bulldogs and shih-tzus.

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