In 2018, SEAT decided to launch Cupra as a standalone brand with its own headquarters and separate selling points around the world. The brand is already outselling Alfa Romeo, according to its CEO, and is now working on a brand new model set for market launch in 2024. It will take the shape of a compact SUV and we have the first teaser image hinting at its design.
Unfortunately, there’s not much to report as the image doesn’t reveal much. However, a short teaser video shows the side profile of the sporty crossover and we are surprised to see it doesn’t have a coupe-like shape. Instead, the yet-unnamed SUV appears to have a straight roofline, probably creating a very spacious rear passenger area and a large boot.