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Bangkok Post
Bangkok Post
Business

CRC allots B30bn for Vietnam strategy

Vietnam CRC Central Central Group Thailand
Central Retail Vietnam operates 370 malls and stores in Vietnam at present, with a gross floor area of over 1 million square metres.

Central Group, Thailand's largest retail conglomerate, plans to invest 30 billion baht in Vietnam during 2022-26 to boost its sales in that country to 100 billion baht over the next five years from 38.5 billion baht last year.

With such a spending allocation, Olivier Langlet, chief executive of Central Retail Vietnam, said the company also aims to double the contribution of omnichannel sales to 15% from 8% at present.

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