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Benzinga

Business

Namrata Sen

Cracker Barrel Co-Founder Blasts CEO For $700 Million Rebranding Failure And Knowing 'Very Little' About Brand's Roots: 'Taco Bell Is Not...'

Cracker Barrel Taco Bell Julie Felss Masino Julie Masino CBRL Cracker Barrel Old Country Store Inc Fox Business

Las,Vegas,,Nv - usa,-,October,1,,2016:,Cracker,Barrel,Restaurant

The co-founder of Cracker Barrel Old Country Store Inc. (NASDAQ:CBRL), Tommy Lowe, has publicly criticized the company’s CEO, Julie Felss Masino, for being disconnected from the brand’s core values and its loyal customer base.

Co-Founder Criticizes CEO's $700 Million Rebranding Plan

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One subscription that gives you access to news from hundreds of sites

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A judge seals Cornell case files after a Marine who shares a name with one of the accused men and his family face threats over a wrong address

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