Entrepreneurs who secured a huge investment on Dragons' Den say the experience was 'terrifying'. Sally and James Coneron, creators of the ‘Clear ‘N’ Collect’ gardening tool, secured significant investment from BBC Dragons' Den star, Sara Davies, to help them achieve their dream of worldwide toolshed domination.
The husband-and-wife team, who appeared on the show on Thursday night, impressed Sara with their simple yet ingenious idea that’s designed to make life easier for professional and domestic gardeners alike. Sara Davies immediately saw the huge potential for professional gardener, James’ invention, and jumped at the chance to put her money behind the business for a 25% share, dropping to 20% after 18 months.
Mirroring retail specialist Sara Davies’ story - who launched her business, Crafter’s Companion, when she had a great idea for a transformative gadget, - Sally and James hope to grow their own smart idea from a small UK brand to a global phenomenon. Sara said: “There’s nothing I admire more than businesspeople who have a clear vision and a strong concept. Sally and James want their product to be a staple in every toolshed, garage and work van throughout the world, and I’m excited to join them in their journey to achieve this goal”.
