Nearly half of Northern Irish consumers are cutting back on essentials to make ends meet, new figures reveal.
More than six in ten (63%) said their household had made at least one adjustment to cover essential spending in the last month - up from nearly half (46%) in 2021 and nearly four in 10 (39%) in 2020.
The research was carried out by consumer champion Which? and comes amid calls on essential businesses to do more to support people through the cost of living crisis.
