Cooper Flagg is as hyped a prospect as the college basketball world has seen in recent years and many eyes will be closely watching his freshman year at Duke. Flagg's profile grew even larger on Tuesday, as Gatorade announced he is the first men's college basketball player to sign an NIL deal with the brand. He joins an impressive list of stars in the NCAA sponsored by Gatorade for the upcoming season, including USC's Juju Watkins, UConn's Paige Bueckers, and Colorado's Shedeur Sanders.
Flagg also joins a host of former Gatorade National Basketball Players of the Year that have become athlete representatives for the brand, such as retired women's basketball star Candace Parker, Boston Celtics All-NBA wing Jayson Tatum, WNBA Rookie of the Year Caitlin Clark, UConn's Bueckers, USC's Watkins and New York Knicks forward Karl-Anthony Towns.
