The U.S. Food and Drug Administration is relaxing rules that restrict when food companies can claim their products have no artificial colors.
The agency announced Thursday that food labels may claim to have “no artificial colors” when they are free of petroleum-based dyes, even when they contain dyes derived from natural sources such as plants. In the past, the FDA has allowed companies to make those claims only when products “had no added color whatsoever," the agency said in a statement.
