The teams that will face off in Super Bowl LVII won’t be determined for another nine days, but that’s not stopping the sponsors of the game from getting the most bang for their buck.
Super Bowl commercials are often as highly anticipated by viewers as the game itself. And, given the high price for airtime in the game, many companies make long-term productions out of the spots, launching teasers and even full versions of their ads long before kickoff.
