Kellogg's is now selling a coffee-flavoured breakfast cereal. The cereal brand has launched a Barista Edition Chocolate Mocha Flavour of its classic Crunchy Nut Granola, which is infused with the taste of the coffee bean.
It says a team of food developers spent 18 months sampling different coffee flavours to make sure the balance and strength was 'just right' and suitable for everyone’s different tastes. They created 12 different recipes before tasters settled on the final one.
The pieces of coffee are not scattered around the cereal, like the milk chocolate and almonds also featured, but flavoured throughout the pieces of granola. It will be launched in Waitrose next week before being rolled out in other supermarkets over the next few months.