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Benzinga
Benzinga
Business
Chris Katje

Coca-Cola Expands Into Metaverse With New Flavor And Partnership With This Popular Video Game

The most iconic soft drink in the world is joining the hundreds of companies heading into the metaverse for additional growth opportunities.

What Happened: The first Coca-Cola flavor born in the metaverse is coming from Coca-Cola Inc (NYSE:KO) soon with the launch of Coca-Cola Zero Sugar Byte.

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