
The Chevron Championship’s move from California to Texas might not have been popular with LPGA players, but the tour’s first major of the year was a bona fide success in terms of its television audience, according to numbers that were unveiled early this week.
The final round of coverage from The Club at Carlton Woods in The Woodlands averaged 941,000 viewers across all platforms, including NBC Sports, the NBC Sports app and Peacock, which is up considerably from the 349,000 average viewers when the event was on Golf Channel last year.