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InsideEVs
InsideEVs

CEO Tells Us Why Mercedes-Benz Won't Follow Tesla's Lead On Pricing

Mercedes Tesla Inc. Ola Källenius MercedesBenz United States NACs China

Trying to pick the right time to buy an EV is increasingly like trying to time the market: a losing game. Tesla started the trend, changing prices on the Model 3 and Model Y based on whim and whimsy. Lately, the electrified side of Ford's house has been following suit, with prices on the F-150 Lightning and Mustang Mach-E rising and falling to match a demand curve that's proven fickle at best.

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