A caffeinated energy drink being promoted by social media influencers is set to be recalled in Canada. Health Canada said that at 200 milligrams of caffeine per can, Prime Energy exceeds the regulator’s acceptable caffeine limit of 180 milligrams per serving and should not be sold.
On Sunday, US Senator Charles Schumer called on the Food and Drug Administration (FDA) to investigate Prime, a beverage brand founded by YouTube stars Logan Paul and KSI that has become something of an obsession among the influencers’ legions of young followers.
Health Canada said it is aware that some shops may be selling Prime Energy – which is different from the widely available Prime Hydration drink – without approval. It said caffeinated energy drinks are considered supplemented food and are therefore regulated by the Canadian Food Inspection Agency.
