Get all your news in one place.
100's of premium titles.
One app.
Start reading
Bored Panda
Bored Panda
Entertainment
Gabija Saveiskyte

Calvin Klein Ad Featuring ‘Stranger Things’ Star Leads To Viral Comparison To Past “Woke” Ads

Calvin Klein’s latest campaign starring Sadie Sink has sparked a surprisingly heated debate about more than jeans.

The 24-year-old star’s Fall 2026 campaign has been praised for its nostalgic Y2K aesthetic, but social media users quickly began comparing it with the brand’s “woke” and more openly inclusive campaigns from past years.

While some dubbed the latest ad a “back to normality” moment, others pushed back, arguing that different forms of representation can exist side by side.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.