You've probably heard the saying, "What you post online is forever." But that is becoming less true as privacy laws give consumers more control over their personal information.
Earlier this year, California launched its Delete Request and Opt-out Platform (DROP), a first-of-its-kind tool that allows residents to submit a single request to have their personal information removed from hundreds of registered data brokers. The platform is the latest step in the state's broader effort to give consumers more control over how their data is collected, sold and shared online.
