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Fortune
Fortune
Vivienne Walt

BYD is already beating Tesla. Its new Europe playbook shows why it’s poised to dominate the EV race

(Credit: PHOTOGRAPHS BY BALINT BARDI for Fortune)

Drive 100 miles south, from Hungary’s capital, Budapest, and you’ll arrive at a vast industrial site where half-constructed factory buildings stretch over more than a square mile of former wheat fields. There, on a searing hot morning outside the town of Szeged, a worker toiling alongside cranes and earthmovers hauls a cracked pot out of the ground, and holds it up in the blistering sun. “This is thousands of years old!” he exclaims, explaining that it probably dates to the Roman Empire, which once ruled these parts.

Now another great power—China—is putting down stakes here in the heart of Europe. By year’s end, the first electric vehicles will roll out of a factory on this site, courtesy of Chinese EV maker BYD Auto—the biggest seller of battery-powered cars in the world, and increasingly the one legacy automakers most fear.

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